HEARTFELT STORY CIRCLE
The HeartFelt Story Circle is a marketing membership where storytelling, strategy, community and intuition intersect.
This is a purpose built container to deeply support business to show up with consistency but to remain authentic and heartled.
Because you need to be YOU and the world needs more of this too; more business with heart, more authenticity, more real in a world of heavy, shouty should’s.
It’s time to build a strategy for your marketing that actually aligns with your business, your unique nervous system AND with who you are.
This is for you if you have a business you love, an product that speaks from the heart, a service that truly serves…
A yearning to be able to tell people of this in ways that feel *good* and genuinely connect and ultimately? Convert.
Then welcome to the HeartFelt Story Circle, a beautiful space to empower heartled operators just like you to find your unique rhythm.
A space for growth, reflection and connection - with the deeper purpose of your business, and the ways to tell people of this that actually work. That move the needle.
A space to start to understand that being YOU? IS the strategy to enhance your reputation and build your visibility.
To harness the power of human-first, in the age of AI.
I know you’re tired.
Tired of trying to fit into a marketing system that feels unnatural or performative for you.
The HeartFelt Story Circle was built to be an antidote to that.
A place where strategy and storytelling meet humanity. Where this important reputation work is approached sustainably.
And this is your invitation to gently explore this dance between visibility, intuition and sustainable communication that connects.
And join a heartled community built just for this.
Let me help you understand that what’s good for you? Is good for your business AND this will sing from the ‘page’.
Join me for 6 or 12 months of radical content consistency & deeply intuitive, heartfelt support.
Monthly payment plans available.
Cost is for 6 or 12 months.
Upon joining, you’ll receive portal access with past calls & bonus resources!
*Prices inclusive of GST
*Prices inclusive of GST
*Prices inclusive of GST Everything in the HeartFelt Story Circle Membership PLUS! If you'd prefer to pay upfront please get in touch and you will be invoiced directly: $2750 for 6 months or $5500 for 12 months
What you’ll get
A 6-month or 12-month group membership for heartled business operators, owners, and the marketing teams to make the time to plan, create and execute social media and marketing strategies that connect
Monthly Zoom Sessions: 2 x 1 hour - one for planning and strategy, the other for Q+A and wellbeing
Consistency + Clarity: plan your content, brainstorm ideas, adopt platform updates in real time, all while staying grounded in the heart of what your business is about
Content Templates + Tools: Monthly planners, strategic templates, Felt Intention Cards + Lumenkind Mindful Marks and additional resources to help you stay organised and inspired
Real-time Support: Access to weekly advice, support, wonderful community and live coaching via our HFSC Whats App Chat.
Tailored Learning: bonus Workshops on topics like Facebook Ads, Community Management, Digital Campaign rollout, LinkedIn and more!
Wellbeing + Connection: Guided visualisations, content journalling sessions, card readings and wellbeing guests to support self care and energetic alignment
How the HeartFelt Story Circle live calls work
Join me for 2 x 1-1.5 hour sessions via Zoom each month
All sessions are recorded and uploaded to our membership portal within 24 hours, if you can’t make it live.
The first session
This is our Planning Call and takes place on the first Monday of every month to;
Plan monthly content, brainstorm ideas, plus touch base on the latest trends and actionable strategies.
The second session
This is a Wellbeing Check-in which takes place on the third Wednesday of each month. It allows you to;
Relax, reflect and celebrate PLUS come to the table with questions, troubleshooting queries and allows time for content journalling, business energetics visualisation and to hear from lovely guests - who gift us their stories of heartled business and tools to support our calm and wellbeing in the task of running our businesses.
Frequently Asked Questions
The HeartFelt Story Circle is a warm, supportive membership space created to help heart-led business owners tell authentic stories about their work, connect more deeply with their audience and market themselves in a way that feels sustainable and aligned.
It's part strategy, part storytelling support, part community, part energetic practice and designed for people who want their marketing to feel less performative and more human, aligned and meaningful.
At its core, the Circle exists to help you build a bridge between what's in your heart and what's on the page. To understand that being you? IS the strategy.
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Not at all.
The Circle is specifically designed to support people who:
overthink content
don’t know what to say
feel awkward online
struggle with consistency
feel disconnected from polished marketing culture
Felt’s entire approach is rooted in authenticity over perfection.
You do not need to be polished, highly visible or “good at content” to belong here.
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That’s completely okay.
The Circle is built with the understanding that members are running businesses, caring for people, navigating energy fluctuations and wearing many hats.
All live sessions are recorded and uploaded into the membership portal, alongside bonus resources and supporting materials, so you can revisit the content in your own time and at your own pace.
The space is designed to support sustainable participation rather than perfection or constant attendance.
You’re welcome to engage in the way that feels supportive for you.
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No.
Personal storytelling can be powerful, but it should always feel aligned and safe.
Felt teaches that authenticity does not require oversharing.
The goal is not forced vulnerability — it’s genuine communication.
As Felt explains:
“The most effective posts are no longer polished. They’re imperfect and real… and coming from a genuine place.”
You choose your level of visibility and sharing.
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That’s incredibly normal.
The Circle is built to support people in finding rhythms that actually work for them, rather than forcing rigid consistency.
The focus is:
sustainable communication
storytelling over perfection
reconnecting with your voice
building trust gradually
visibility that supports wellbeing
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No — and this is something Felt speaks about often.
While AI can support process and amplification, Felt believes:
“No one can tell your story, deliver your perspective, express your unique energy. Like you.”
The Circle supports members to strengthen their own voice and communication, rather than sounding generic or automated.
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For Felt, intuitive practice means learning to listen inward alongside outward strategy. To start to trust your own 'inner compass' in this space.
Creating space to notice:
what feels good
what feels a bit sticky but courageous (that's a YES)
What DOES NOT feel good
How to honour your natural rhythms and energy
the stories that could be told
the ways you best connect with people
what supports your wellbeing long-term
It’s about integrating:
strategy x alignment
systems x authentic storytelling
practical action x gut feel
Inside the HeartFelt Story Circle, this intuitive side of the work may include:
heart coherence practices
guided visualisation
reflective journalling
HeartMath nervous system tools
Tarot readings and symbolic reflection
seasonal and energetic check-ins
storytelling from lived experience
creating content from connection rather than pressure
These practices are offered gently and invitationally - members are always encouraged to engage in ways that feel aligned and supportive for them personally.
You do not need to identify as spiritual or “woo” to belong in the space. The approach is grounded, thoughtful and centred around self-awareness, creativity, nervous system support and authentic communication.
Join me for 6 or 12 months of radical content consistency & deeply intuitive, heartfelt support.
Monthly payment plans available.
Cost is for 6 or 12 months.
Upon joining, you’ll receive portal access with past calls & bonus resources!
*Prices inclusive of GST
*Prices inclusive of GST
*Prices inclusive of GST Everything in the HeartFelt Story Circle Membership PLUS! If you'd prefer to pay upfront please get in touch and you will be invoiced directly: $2750 for 6 months or $5500 for 12 months
About Me
I am a deeply heartled Marketing Manager, Brand Storyteller and Intuitive Digital Coach who first found herself in Social Media land in 2011, having to work out Facebook for my employer and find a way to do it that would both cut through and also feel ‘ok’ for me to consistently action.
So many of the feeds at the time (and to come) were deeply rooted in a sales driven narrative, an approach I found deeply uncomfortable. I decided to try doing things my way, ‘story selling’ instead - after all, social media for business was in its infancy and there was no template yet for how to do this. If it didn't work, I’d just change direction, try new things.
But work it did. Not in the metrics of what is considered ‘social media success’ -follower numbers or virality – although these did of course grow, just slowly and steadily rather than virally – but in less directly measurable ways. The business was soon booked out for events that had required expensive print advertising previously. People started telling their multi-generational stories of loving visiting the place in comments or the check-ins section. The check-ins on Facebook soon numbered 60,000. At 20+ years old, this business was reinvigorated and was becoming top of mind and the ‘go to’ venue again for celebrations and occasions.
Did each of those people follow the page? No. To this day that page has less than 10,000 followers. But it’s strong engagement and deeply connected followers will picket, no word of a lie, to keep this business alive.
Felt was born off the back of this experience in 2015, plus 10 years in sales and marketing prior, and from the get-go attracted clients who were drawn to this organic, intuitive, storytelling driven approach to running digital feeds and marketing their business. To this day we have supported over 200 businesses through Full Social Media Management, Coaching and Workshops, contributing to a groundswell of heartled and authentic narrative in a world that desperately needs it, in a space that is - more often than not - anything but…
In 2019 I began mentoring people to run feeds for their business, or the business they worked in, 1:1. In how to apply this storytelling framework to a social media world and how also to adopt the tools, self-reflection and self-care to do this in a ‘well’ way. A ‘counselling’ styled approach that helped people let go of ‘should’s’ and edginess and instead find ‘could’s’, confidence, calm and inspiration in the task.
I adopted creative therapy tools alongside some business intuition practices - Intention Cards, Mindful Marks, visualisation and reflective exercises and soon these were everyone’s favourite part of a session! It became clear that my unique approach was a blend of strategy, business wellbeing and intuition.
In 2025, these two paths of my business intersect in one beautiful online space called the HeartFelt Story Circle.
If you’ve been wanting your marketing to feel more magical, impactful and aligned?
Then come join us, and experience the transformation of connecting your heart to what’s on the page.
Join me for 6 or 12 months of radical content consistency & deeply intuitive, heartfelt support.
Monthly payment plans available.
Cost is for 6 or 12 months.
Upon joining, you’ll receive portal access with past calls & bonus resources!
*Prices inclusive of GST
*Prices inclusive of GST
*Prices inclusive of GST Everything in the HeartFelt Story Circle Membership PLUS! If you'd prefer to pay upfront please get in touch and you will be invoiced directly: $2750 for 6 months or $5500 for 12 months
Looking for something more 1:1 and high touch?
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