MARKETING COORDINATION WITH HEART
Marketing that moves, with intention, care, and your brand at the centre - without needing a full-time hire.
Marketing Coordination with Felt is like having someone quietly carrying your marketing bag with you - keeping things moving, keeping things aligned, so you can focus on the big picture.
We’re your fractional Marketing Manager - someone who really knows your brand, knows your voice, and can take the chaos of tasks and turn it into calm, clear steps that actually get done.
We take your broader marketing goals and break them down into manageable, achievable actions, then help bring them to life. This isn’t about ticking boxes - it’s about creating a rhythm, a momentum, and marketing that feels like you.
Investment: $175 + GST per hour
Recommended: 1–2 hours per week
HOW IT WORKS
Your Marketing Coordination support might include:
Turning your broader strategy into a clear, achievable action plan
Prioritising tasks based on urgency, season, or growth goals
Consistently implementing across the month
Reviewing results and refining direction as needed
Monthly or bi-monthly check-ins to plan next steps
This service flexes with your business - supporting what’s needed, when it’s needed.
HOW THIS LOOKS + FEELS
Working with Felt Marketing Coordination is the kind of support that actually breathes life into your marketing.
In-house partnership, with full accountability
High-touch creativity and attention to detail
Deep understanding of your brand voice, tone, and positioning
Strategic oversight with calm, organised delivery
Thoughtful follow-through every step of the way
We’re not just managing tasks - we’re on your team, fully invested, and we care that your marketing works and feels right.
Even 1-2 hours a week can cover a lot, for example:
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Copywriting
Template setup/refinement
Opt-in creation
Monthly rollout plans
Segment optimisation
Performance monitoring
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Copy updates for clarity and conversion
SEO & GEO optimisation
Blog, sales, or event page uploads
CTA optimisation
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Facebook / Meta campaign setup & optimisation
Audience testing & refinement
Performance monitoring & strategic tweaks
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Coordinating creative projects (print or digital)
Managing suppliers
Ensuring brand consistency across all assets
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Campaign implementation across platforms
Liaising with photographers, videographers, designers, or developers
Launch support
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Monthly action plan check-ins
Reviewing results and refining priorities
Adjusting timelines to align with revenue or seasonal goals
Ad-hoc strategic guidance as required
IS THIS RIGHT FOR YOU?
Marketing Coordination is perfect if you’re:
A small to medium business with a strategy, but struggling to implement consistently
A founder who’s time-poor but growth-focused
A team needing senior marketing oversight without the full-time overhead
A solo operator craving structure, guidance, and support that’s wholehearted